Do more planetary good and less harm with life-centred design
We develop and teach a creative approach to designing products, businesses, and spaces that are sustainable, regenerative, inclusive, and kinder to all life
What is life-centred Design?
Life-centred design expands human-centred design to include the wellbeing of all life—all people, animals, environments, and the living systems that support us.
It brings the natural world and vulnerable communities into design and business decisions, helping us create solutions that support global and regenerative goals like the Doughnut Economy, Planetary Boundaries, UN SDGs, and ESG commitments.
5+ Years
Since 2020, we’ve been advancing life-centred design through research, experiments, implementation, and teaching.
4 Countries
Delivered workshops and talks across Australia, Italy, Portugal, and Germany, building global awareness.
3400+ Creatives
We’ve reached over 3400 designers and innovators through our courses, workshops, talks, books, papers, and articles (so far!)
110 Trees
We’ve planted 110 trees (so far) to regenerate the trees taken to produce our books.
New branches of design
What are non-human personas?
Just like personas created for target customers so designers can ensure their needs are met, life-centred designers create personas for the environments, animals, and communities impacted by their designs.
Here the Rivers speak…
What is Sustainable UX?
Every click, scroll, and download carries a footprint. Sustainable UX invites designers to rethink digital products so they use less energy, respect privacy, and encourage healthier, planet-friendlier choices. It’s a chance to make the web lighter, more inclusive, and more life-supporting—without losing what makes it powerful.
Dive into a Life-centred Design course
“My goal was new tools for service portfolio – I got that but feel I learned so much more… A lot of inspiration for changing my business”
Manuela Risch, Product Discovery and Innovation Consultant
“I enjoyed the activities and deep dive into product design and material life cycles, considering the impacts on the natural world”
Rebecca Dawson, Sustainability and Adaptation Worker
“The approach brilliantly adopts language that marketers and service designers already use”
Colin Jowell, Principal at Good Behaviour
Explore your discipline
Digital
What is Life-centred Digital Design?
Digital experiences don’t exist in the cloud—they run on devices, data centres, and global supply chains, with real impacts on people, communities, and the environment. Life-centred digital design looks at the full lifecycle of content, data, and interactions, asking how each choice can reduce harm, support equity, and create regenerative systems that benefit all life.
Industrial
What is Life-centred Industrial Design?
Products don’t exist in isolation—they begin with resources and end with waste, affecting people and the planet along the way. Life-centred industrial design looks at the full cycle of making, using, and returning products, asking how each stage can be reimagined to create regenerative systems that benefit all life.
Urban
What is Life-centred Urban Design?
Cities are living systems too. Life-centred urban design explores how we can shape our built environments to work with nature, not against it—supporting biodiversity, community wellbeing, and long-term resilience. It’s about designing places where people and the planet can thrive together.
Join the free Academy
Free resources curated for Digital, Industrial & Urban Design
Explore new and planet-friendly design branches
Get inspired by libraries of projects and non-human Personas
Power Up with courses, books, and digital tools
Design for all life
Since first encountering the emerging ideas of life-centred design in 2019, I knew I had found my design ikigai (a Japanese concept referring to that which brings value and joy).
I’ve always seen design as a superpower for joy and healing the planet—and deepening our connection with it and each other—but one too often channelled into purely human commercial gain.
Through cross-disciplinary research, self-learning, and experimentation, I shaped a life-centred design approach that blends 12 practices. I published it in The Life-Centred Design Guide (2020) and have since evolved it through workshops and courses in Australia, Portugal, Italy, and Germany.
Now, my mission is to empower designers and decision-makers with life-centred superpowers—to bring more nature into design and help reconnect the parts of humanity that have drifted from the planet.
Damien Lutz
Founder of LCD Lab
