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The Non-human Persona Online Course

THE NON-HUMAN PERSONA ONLINE COURSE (ON-DEMAND)

Give nature and vulnerable humans a presence in design and decision-making

I already have this course—Access now↗

The Non-human Persona Online Course

Give nature and vulnerable humans a presence in design and decision-making

Course Details

Make your own non-human persona
Create a multi-media version
Learn and practice innovation
Online, self-study
10 modules + 6 instructional videos
Toolkit and Miro template
Community space
Instructor feedback
12 month access

AUD$250

I already have this course—Access now↗

About the course

The Non-human Persona Online Course
Online, self-study
10 modules/6 instruction videos
Toolkit and Miro template
Community space
Instructor feedback
12 month access

AUD$250

Learn to create and use personas for nature and invisible humans to respect their needs during design

Over 10 self-paced online modules, you’ll learn how to:

Create your own non-human/non-user persona
Create a multi-media version

Who is this for?

For digital and industrial designers, product and business owners, and strategists who want to do more good

Join Damien Lutz, author of The Non-human Persona GuideThe Life-centred Design Guide, and Future Scouting, to learn how to innovate your product, service, or business to respect the needs of the environments, animals, and invisible humans it impacts.

🐝  Represent the needs of all life in decision-making
🧘‍♂️  Connect design and business with nature and community
💡  Discover new business opportunities
🌏  Help mitigate climate change and social injustice

Damien Lutz, author of The Non-human Persona Guide, The Life-centred Design Guide, and Future Scouting

For digital and industrial designers, product and business owners who want to do more good

Damien Lutz, author of The Non-human Persona Guide, The Life-centred Design Guide, and Future Scouting

Join Damien Lutz, author of The Non-human Persona Guide and The Life-centred Design Guide, to learn how to innovate your product, service, or business to respect the needs of the environments, animals, and invisible humans it impacts.

🐝  Represent the needs of all life in decision-making
🌏  Help mitigate climate change and social injustice
🧘‍♂️  Connect design and business with nature and community
💡  Discover new business opportunities

“I highly recommend it to learn about non-human personas and how to use them in your daily work”

Thorsten Jonas, Founder of Sustainable UX Network (SUX)

“I highly recommend it to learn about non-human personas and how to use them in your daily work”

Thorsten Jonas, Founder of Sustainable UX Network (SUX)

Course features

Instructional Videos

Learn from instructional videos teaching you how to use the tools to research and compile insight about your non-humans and non-users to give them a voice and keep their needs in mind.

Multimedia personas

Explore how to create personas using different mediums to create emotive artefacts for sharing and influencing

Multimedia personas

Explore how to create personas using different mediums to create emotive artefacts for sharing and influencing

Community Space and Feedback

Share your coursework, your thoughts and experiences, your experiments and findings, and get feedback from the instructor.

“The approach brilliantly adopts language that marketers and service designers already use”

Colin Jowell, Principal at Good Behaviour

“The approach brilliantly adopts language that marketers and service designers already use”

Colin Jowell, Principal at Good Behaviour

Course outcomes

Through instructional video lessons watched at your own pace, Damien will teach you how to:

Research facts about non-humans and non-users
Compile your research into a persona document that is effective for informing decision-making
Create a second multi-media persona artefact for sharing and influencing
Learn tips and principles for applying your non-human/non-user personas in design and decision-making and practice innovating with them on a subject of your choice

Course outline

  • Lesson introduction
  • Welcome (Video)
  • Lesson 1 – About the course (Video)
  • Task 1—Introduce yourself in the community space
  • Lesson Introduction
  • Lesson 2—About non-humans and non-users (Video)
  • Task 2–Explore the persona library
  • Helpful Resources
  • Lesson Checklist
  • Lesson Introduction
  • Task 3—Prepare your workspace
  • Miro and Mural Guides
  • Lesson Checklist
  • Lesson introduction
  • Lesson 4—Prepare for your journey (Instructional Video)
  • Task 4—Determine your subject and non-human/non-user
  • Lesson checklist
  • Lesson introduction
  • Lesson 5—Immerse in their world (Instructional Video)
  • Task 5.1—Connect with nature
  • Task 5.2—Research the Non–human/non-user
  • Helpful Resources
  • Lesson checklist
  • Lesson Introduction
  • Lesson 6—Create a living snapshot (Instructional Video)
  • Task 6—Create the persona
  • Lesson checklist
  • Lesson introduction
  • Lesson 7—Create emotive persona artefacts (Instructional Video)
  • Task 7—Create an emotive persona artefact
  • Helpful Resources
  • Lesson Checklist
  • Lesson Introduction
  • Lesson 8—Using non-human and non-user personas (Instructional Video)
  • Task 8—Practice innovating with your persona
  • Lesson checklist
  • Lesson Introduction
  • Lesson 9—Personas in the wild (Instructional Video)
  • Project Examples
  • Task 9—Get familiar with Persona Principles
  • Helpful Resources
  • Lesson Checklist
  • Lesson Introduction
  • Summary and reflection (Video)
  • Thank you!

Course Outline

  • Lesson introduction
  • Welcome (Video)
  • Lesson 1 – About the course (Video)
  • Task 1—Introduce yourself in the community space
  • Lesson Introduction
  • Lesson 2—About non-humans and non-users (Video)
  • Task 2–Explore the persona library
  • Helpful Resources
  • Lesson Checklist
  • Lesson Introduction
  • Task 3—Prepare your workspace
  • Miro and Mural Guides
  • Lesson Checklist
  • Lesson introduction
  • Lesson 4—Prepare for your journey (Instructional Video)
  • Task 4—Determine your subject and non-human/non-user
  • Lesson checklist
  • Lesson introduction
  • Lesson 5—Immerse in their world (Instructional Video)
  • Task 5.1—Connect with nature
  • Task 5.2—Research the Non–human/non-user
  • Helpful Resources
  • Lesson checklist
  • Lesson Introduction
  • Lesson 6—Create a living snapshot (Instructional Video)
  • Task 6—Create the persona
  • Lesson checklist
  • Lesson introduction
  • Lesson 7—Create emotive persona artefacts (Instructional Video)
  • Task 7—Create an emotive persona artefact
  • Helpful Resources
  • Lesson Checklist
  • Lesson Introduction
  • Lesson 8—Using non-human and non-user personas (Instructional Video)
  • Task 8—Practice innovating with your persona
  • Lesson checklist
  • Lesson Introduction
  • Lesson 9—Personas in the wild (Instructional Video)
  • Project Examples
  • Task 9—Get familiar with Persona Principles
  • Helpful Resources
  • Lesson Checklist
  • Lesson Introduction
  • Summary and reflection (Video)
  • Thank you!

FAQs

This course is for industrial and digital designers, creative professionals, product and business owners, futurists, and anyone else who wants to learn how to take action and start conversations about positively impacting the planet and society with design.

The course is best for anyone with some basic design or business knowledge, but all our welcome and will be inspired.

The minimum time to complete this course properly is about 5-6 hours. The videos total about 1 hour of viewing, time spent on the 3 key activities is recommended 1 hour each. How much time you put in is up to you, but the more you put in the more you will get out of it.

You can access the course material for up to 12 months after the purchase date.

The course teaches the key steps through tasks using the tools provided, with instructional videos. You will get to choose your subject and non-human or non-user to work with. Your subject may be a design project you are working on, a website, a product, or a human-made environment like a park or a city.

Yes! The course is completely online at at your own pace from any time zone.

Yes! You will be automatically sent a certificate to the email in your account after you have completed all course lessons and have shared your completed persona in the community.

Certificate of completion for The Non-human Persona Online Course

The course instructor is the Sydney-based designer, researcher, and writer, Damien Lutz, founder of lifecentred.design and futurescouting.com.au, and author The Life-centred Design Guide, The Non-human Persona Guide, and Future Scouting.

Damien created the first framework for life-centred design and published the first guide on life-centred and  non-human persona design based on project work, interviews with other practitioners and experts, and research.

damienlutz.com.au

Yes, we also offer customised training for creating and using non-human personas as in-house training. Contact us for more details at info@lifecentred.design.

Yes! Lifecentred.design is committed to providing equitable access for designers around the world by offering scholarships at our own discretion.

Read more here

FAQs

This course is for industrial and digital designers, creative professionals, product and business owners, futurists, and anyone else who wants to learn how to take action and start conversations about positively impacting the planet and society with design.

The course is best for anyone with some basic design or business knowledge, but all our welcome and will be inspired.

The minimum time to complete this course properly is about 5-6 hours. The videos total about 1 hour of viewing, time spent on the 3 key activities is recommended 1 hour each. How much time you put in is up to you, but the more you put in the more you will get out of it.

You can access the course material for up to 12 months after the purchase date.

The course teaches the key steps through tasks using the tools provided, with instructional videos. You will get to choose your subject and non-human or non-user to work with. Your subject may be a design project you are working on, a website, a product, or a human-made environment like a park or a city.

Yes! The course is completely online at at your own pace from any time zone.

Yes! You will be automatically sent a certificate to the email in your account after you have completed all course lessons and have shared your completed persona in the community.

The course instructor is the Sydney-based designer, researcher, and writer, Damien Lutz, founder of lifecentred.design and futurescouting.com.au, and author The Life-centred Design Guide, The Non-human Persona Guide, and Future Scouting.

Damien created the first framework for life-centred design and published the first guide on life-centred and  non-human persona design based on project work, interviews with other practitioners and experts, and research.

damienlutz.com.au

Yes, we also offer customised training for creating and using non-human personas as in-house training. Contact us for more details at info@lifecentred.design.

“By breaking the persona-creation process down into simple steps, the course is really generous in its provision of tools, templates and canvasses”

Colin Jowell, Principal at Good Behaviour

“By breaking the persona-creation process down into simple steps, the course is really generous in its provision of tools, templates and canvasses”

Colin Jowell, Principal at Good Behaviour

The Non-human Persona Online Course
Online, self-study
10 modules/6 instruction videos
Toolkit and Miro template
Community space
Instructor feedback
12 month access

AUD$250

Learn to create and use personas for nature and invisible humans to respect their needs during design

Over 10 self-paced online modules, you’ll learn how to:

Create your own non-human/non-user persona
Create a multi-media version
Learn and practice innovation

I already have this course—Access now↗

Give nature and vulnerable humans a presence in design and decision-making

Course Details

Make your own non-human persona
Experiment with multi-media versions
Learn and practice innovation
Online, self-study
10 modules + 6 instructional videos
Community space
Instructor feedback
Toolkit and Miro template
12 month access

AUD$250

I already have this course—Access now↗

Image credit: Photo by Scott Carroll on Unsplash

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Damien Lutz, author of The Non-human Persona Guide, The Life-centred Design Guide, and Future Scouting

We replenish what we use

A percentage of profits from design guides by Damien Lutz are donated to onetreeplanted.org to replace the trees used to create the books

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Lifecentred.design aims to be low carbon, inclusive, and regenerative

This site's hosting is green

Energy used by the web hosting servers is offset by 3 times as much renewable energy returned to the grid

100 trees planted!

To regenerate trees used to make my books, I donate a percentage of sales from lifecentred.design and futurescouting.com.au to onetreeplanted.org

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Sustainable web strategies are used to reduce page load emissions. Current industry standard is 0.5g/page view—all lifecentred.design pages are under

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Pages are designed for accessible use and rated out of 100

More about my commitments | Suggest an improvement

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Lifecentred.design aims to be low carbon, inclusive, and regenerative

This site's hosting is green

Energy used by the web hosting servers is offset by 3 times as much renewable energy returned to the grid

100 trees planted!

To regenerate trees used to make my books, I donate a percentage of sales from lifecentred.design and futurescouting.com.au to onetreeplanted.org

Page CO2 emissions
Shown for high-traffic pages only

Sustainable web strategies are used to reduce page load emissions. Current industry standard is 0.5g/page view—all lifecentred.design pages are under

Page accessibility rating
Shown for high-traffic pages only

Pages are designed for accessible use and rated out of 100

More about my commitments | Suggest an improvement

This will close in 0 seconds

Lifecentred.design aims to be low carbon, inclusive, and regenerative

This site's hosting is green

Energy used by the web hosting servers is offset by 3 times as much renewable energy returned to the grid

100 trees planted!

To regenerate trees used to make my books, I donate a percentage of sales from lifecentred.design and futurescouting.com.au to onetreeplanted.org

Page CO2 emissions
Shown for high-traffic pages only

Sustainable web strategies are used to reduce page load emissions. Current industry standard is 0.5g/page view—all lifecentred.design pages are under

Page accessibility rating
Shown for high-traffic pages only

Pages are designed for accessible use and rated out of 100

More about my commitments | Suggest an improvement

This will close in 0 seconds

Lifecentred.design aims to be low carbon, inclusive, and regenerative

This site's hosting is green

Energy used by the web hosting servers is offset by 3 times as much renewable energy returned to the grid

100 trees planted!

To regenerate trees used to make my books, I donate a percentage of sales from lifecentred.design and futurescouting.com.au to onetreeplanted.org

Page CO2 emissions
Shown for high-traffic pages only

Sustainable web strategies are used to reduce page load emissions. Current industry standard is 0.5g/page view—all lifecentred.design pages are under

Page accessibility rating
Shown for high-traffic pages only

Pages are designed for accessible use and rated out of 100

More about my commitments | Suggest an improvement

This will close in 0 seconds